NYC Adults
If Wal-mart located in your neighborhood would you be very likely to shop there, likely, not very likely, or not likely at all to shop there?
Very likely Likely Not very likely Not likely at all
Row % Row % Row % Row %
NYC Adults 41% 33% 12% 14%
NYC Registered Voters 42% 31% 12% 15%
NYC Borough Bronx 51% 29% 11% 9%
Brooklyn 42% 36% 9% 13%
Manhattan 37% 26% 18% 19%
Queens and Staten Island 40% 36% 10% 14%
Income Less than $50,000 48% 34% 9% 8%
$50,000 or more 36% 30% 15% 20%
Race White 33% 31% 16% 20%
African American 47% 39% 8% 6%
Latino 50% 29% 10% 11%
Education Not college graduate 50% 35% 8% 6%
College graduate 31% 29% 16% 24%
Age Under 45 41% 35% 11% 13%
45 or older 43% 32% 12% 14%
Generation Millennials (18-30) 36% 38% 13% 12%
Gen X (31-46) 45% 32% 10% 14%
Baby Boomers (47-65) 44% 31% 10% 14%
Silent-Greatest (Over 65) 40% 32% 14% 14%
Gender Men 39% 33% 14% 14%
Women 44% 32% 10% 14%
Households with children under 18 Household with children 45% 34% 9% 12%
No children in household 39% 32% 13% 16%
Interview Type Landline 39% 35% 12% 15%
Cell Phone 50% 27% 12% 11%
NY1-Marist Poll NYC Adults: Interviews conducted July 20th through 27th, 2011, N=808 MOE +/- 3.5%. Totals may not add to 100 due to rounding.